Infor has increased investment in Infor Healthcare Relationship Management (HRM), an industry-specific suite of customer relationship management (CRM) solutions.
Infor HRM is designed to support multiple faces of a healthcare organization, including payers, integrated delivery networks, hospitals, academic medical centers, outpatient specialty care, and accountable care organizations.
To be available via cloud deployment or on-premise, the application is secure and easy to use, and is designed to work like familiar productivity tools, offering flexibility and control while extending functionality to smartphones and tablets.
Healthcare is an information intensive industry with many processes and requirements, and Infor CRM technologies provide a robust and flexible platform that can help streamline processes and efficiency across the organization. Specifically, Infor HRM will help organizations better analyze performance of routine processes over time so improvements can be made to eliminate unnecessary steps to increase patient care and experiences. The application also helps coordinate the delivery of care, can more proactively manage chronically ill patients with automated targeted messages, improve accountable care and community relations through tailored outreach campaigns, and ultimately extend existing health IT investments via easy integrations and workflows.
"Consumer expectations continue to rise as many companies have successfully leveraged modern CRM technologies to proactively engage customers and provide better service. This shift also affects payers and providers, because consumers now expect greater transparency, proactive wellness programs, unparalleled care and improved overall experiences," said Barry P. Chaiken, M.D., Infor chief medical information officer.
Infor HRM offers one platform, but will deliver multiple solutions to assist in addressing daily issues plaguing healthcare organizations, including:
- Referrals Management
- Chronic Condition Case Management
- Patient Information Management
- Physician, Nurse and Affiliate Management
- Community Outreach
- Clinical Trial Management
- Comprehensive Business Intelligence