On-demand. Watch now.
Businesses such as yours need to keep pace with the change in customer behavior as customers adopt digital, social, and mobile technologies. At the same time, you need to manage rising customer expectations. While 24x7 access to information used to be novel, customers now expect to have a completely virtual and synchronized experience across an enterprise, its siloed divisions, and multiple—often simultaneous—access points.
View this recorded webinar to discover:
- The latest customer trends, and how to modify your marketing strategies accordingly
- How social media is driving the need for digital multi-channel marketing
- “Push” and “pull” direct marketing approaches
You’ll learn how to evolve traditional CRM to include digital marketing channels.
Register on the right to watch the webinar.