Retail

The retail world is complex, with an ever-expanding set of stores, products, channels, formats, and geographies. Retailers face increasing service expectations from customers even as competition and commoditization are making it more difficult to sustain premium pricing and profit margins. What’s needed is a CRM software system that helps you maximize every customer interaction to increase loyalty and retention.

Infor CRM Epiphany for Retail delivers up-to-the-minute, event-driven intelligence to customer interactions so you can understand customer behavior and unlock the true potential of marketing campaigns. Integrated marketing capabilities enable retailers to plan, execute, and monitor permission-based outbound marketing campaigns. With Infor CRM software for Retail, your company can increase sales and provide exceptional, cost-effective service without replacing systems. 

CRM Epiphany’s solutions for retail help you:

• Better understand customer behavior
• Increase marketing productivity
• Manage and measure cross-sell and up-sell offers
• Achieve a single view of the customer