What it is

Built specifically for the Financial Services and Telecommunications industries, this new solution offers a comprehensive infrastructure to store and present all customer interactions in an organized way, providing organizations with key information that enables them to develop long-term relationships with customers. 

In addition, the Infor Customer Interaction Hub enables superior Customer Experience Management via a flexible suite which:

• Delivers an infrastructure for the optimal management of interactions allowing for the real-time cultivation of customer relationships.
• Provides the ability to analyze the effectiveness of customer interactions, facilitating the ability to get closer to your customer's most important events.
• Conveys relevant customer dialogue effectively in combination with marketing, analytical and operational solutions.

Dubbed Customer Experience Management (CXM) it is an offshoot of traditional CRM (Customer Relationship Management) which tends to focus on servicing or marketing but not necessarily both equally.

With these strategies, the key indicator of success is customer lifetime value, a measurement of the customer's value over the life of the relationship. Other key metrics include share of wallet, products per customer, average revenue per user (ARPU), loyalty, retention, and on-boarding conversion rates.

Infor is proud to introduce the Epiphany Customer Interaction Hub (CIH) our flexible solution packaging all you need to enable CXM at an effective payback for your enterprise.

What it does

Customer Interaction Hub helps your company:

• Make customer-specific offers rather than pushing products.
• Maintain a consistent customer experience across multi-channel touch points, such as social, mobile, digital, web, call center, kiosk, or POS.
• Measure and build customer lifetime value.
• Compile what you know about the customer into one accessible data center.