Infor CRM (Customer Relationship Management) for Communications

Solutions for building stronger, more profitable relationships.

In the competitive communications market, the profitability of multi-billion dollar investments depends on small advantages in customer acquisition costs, retention rates, and pricing premiums. In this high-stakes arena, companies with more effective sales, marketing, and service processes often succeed at the expense of less customer-savvy rivals.

Infor CRM for Communications helps maximize service provider profitability by optimizing customer decisions across multiple channels and product and service lines. Infor solutions help you increase revenue, reduce churn, and improve customer satisfaction without the need to rip and replace existing systems.

Bell Canada, one of North America’s largest communications providers with more than 20 million customers, is leveraging Infor CRM for Communications to improve customer interactions, resulting in a 15 percent increase in average revenue per user (ARPU).

Bell Canada

Infor’s customer relationship management solutions for communications help you:

Increase average revenue per user
Increase the number of products per user
Serve customers consistently
Anticipate and prevent churn
Turn your contact center into an opportunity to up-sell and cross-sell

Infor’s CRM software solution helps communications companies deliver the best up-sell and cross-sell offers during both inbound and outbound interactions. It works seamlessly with existing front- and back-end systems so you can leverage your technology investment now. Components include:

Marketing—inbound and outbound marketing capabilities that streamline the campaign process and create real-time customer profiles that can be analyzed to identify high-impact offers at the time of interaction.

Sales—sales force automation and opportunity management capabilities that facilitate customer conversations by driving intelligence into every customer interaction.

Service—personalized contact center capabilities that give customer service representatives a unified view of customers across all existing systems and empower them to shorten call times and resolve issues on the first call. Sophisticated, real-time analytics drive personalized, customer-focused processes and offers, turning customer interactions into revenue opportunities.

Find out how Infor CRM for Communications is helping Bell Canada improve cross-sell revenue and retention. Download the case study.

Learn more about Infor CRM.

Learn more about Infor Communications Essentials.