Infor 'chief creative officer Marc Scibelli puts it succinctly: "Enterprise software sucked and it needed to be rethought, and that's what [CEO] Charles [Phillips] asked us to do." '
Apparel editor in chief Jordan K. Speer tells the story of how Infor's Hook & Loop design team is creating work experiences people love by bringing 'the ease and fun and delight of the consumer user experience (UX) to the world of enterprise software.
In the Feb. 1 article headlined 'Hook & Loop: Bringing the B2C UX to the B2B World,' she writes:
'Hook & Loop's goal is to focus on the total experience for the user, making sure the functionality is there but creating an experience that allows users to interact with the software in an environment that more closely matches the context in which it is used and also is more like the experiences created for consumers on their own personal tablets and mobile devices. In other words, one that is visually appealing and makes it easy for a user to get her job done.
'In its quest to create a better experience, Hook & Loop needed to get its own house in order first. It brought its disparate divisions into an internal working group to redesign the UI and UX of its own products, developing controls across platforms to give its software a uniform usability and user experience. All software under the Infor umbrella - including Fashion PLM and M3 ERP - now has a common look and feel.