'Located in a prominent position on the wall of Infor's New York headquarters, is a large graphic that says, "No Fugly Software." It is a summary statement of the company's ongoing effort to define a unique cultural identity that links design to improved outcomes and experiences for customers,' writes ZDNet analyst Michael Krigsman.
He attended the recent Infor Innovation Summit and wrote about his findings in a column, calling Infor 'a sleeping giant among enterprise vendors.'
Here are more excerpts:
'… the clear picture emerges of a company rethinking design as the center of basic activities such as product planning and development.'
'For Infor, design is therefore a euphemism for the broad collaboration associated with distilling processes and information down to what the user really needs, presenting that information in the most compelling and useful manner, and making it all look and feel good. Empathy for the user is central to this process.'
'Although other large software vendors, like SAP, have embraced this kind of design thinking, the extent to which Infor is retooling both products and corporate culture around design appears unrivaled among companies of its size. … Infor is actively trying to incorporate design as a core strategic theme into its cultural DNA.'
- ZDNet, "Infor and 'No Fugly Software': Design as a competitive weapon," Michael Krigsman, April 27, 2014