Crusaders sponsorship
New Zealand’s iconic Super Rugby team and Infor: high performance partners
Crusaders sponsorship
A shared vision
The Crusaders are an integral part of the fabric of the Canterbury community and this partnership further cements Infor’s commitment to supporting the future of rugby and of Christchurch. Sponsorship of world's most iconic non-international professional rugby team reinforces Infor's commitment to helping the area’s business community overcome the challenges it continues to face following the devastating earthquakes in 2010 and 2011.
Infor CRM – connecting Super Rugby’s winningest team with its fans
01:44 See how Infor CRM helps the BNZ Crusaders team create deeper ties to its fan base and community
The BNZ Crusaders are the winningest team in Super Rugby history. More than that, they are a beacon of positivity for a community devastated by earthquakes and fire since 2010. The fans in Christchurch and the greater Canterbury region are deeply connected to the team, and thanks to Infor CRM, the team is deeply connected to its fans.
Community
Habitat hand up Christchurch
As part of our global partnership with Habitat for Humanity and our commitment to giving back to the community, Infor recently participated in the Habitat Hand-up Christchurch project to build homes for families in need. The project has made a huge difference to the Christchurch community and has furthered our Corporate Social Responsibility (CSR) in New Zealand. We donated US$20,000 to the build through our CSR team, provided volunteer labour from Infor Pacific and the Crusaders, held a street party to celebrate success, and generated media exposure for the project and the plight of families in need.
A brush with kindness
In a 1-day blitz, Infor volunteers and the BNZ Crusaders rugby team swept in with Habitat for Humanity's Brush with Kindness program to work some much-needed home maintenance for the single, working mom and her 7 children ages 2 to 16 in Christchurch, New Zealand.
Infor and the Crusaders
The Crusaders and Infor announced Infor’s sponsorship of the team at a breakfast for media, players, and guests, on February 12, 2015. Hamish Riach, CEO of the Crusaders, welcomed Infor into the Crusaders' family of partners and cited the synergies between Infor and the Crusaders, including a commitment to innovation, a proud history of success and the aim of being a leading force in our respective fields The partnership means the Infor logo will be featured on the Crusaders jersey, plus Infor has the naming rights to one of the Crusaders' University of Canterbury scholarships, and a series of additional marketing opportunities.
There are a number of synergies between Infor and the Crusaders, including a commitment to innovation, a proud history of success and the aim of being a leading force in our respective fields. Our team will be proud to wear the Infor brand in 2015.
Infor's partnership with local businesses and communities extends to world-class, leading New Zealand brands
Synlait
Synlait is an innovative dairy processing company based in the heart of Canterbury, New Zealand. They combine expert farming, with state-of-the-art processing, to produce a range of nutritional milk products that provide genuine benefits for health and wellbeing.
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Aw Fraser
Manufacturers of industrial bronze and brass bar and bronze and brass machined components.
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ANZCO Foods
ANZCO's core business activities are seamlessly integrated, ensuring high quality beef and lamb products are delivered to exact standards, on time and in full from our farmers' pastures to the plate of the consumer.
Watch the video ›Crusaders in action
About the Crusaders
The Crusaders are the world's most successful non-international professional rugby team. In 19 years of Super Rugby, the Crusaders have won 7 titles, been finalists 11 times and semi-finalists in 15 of the past 16 years. In fact, the Crusaders are the only Super Rugby team to have completed a whole season undefeated, a truly remarkable record against some of the best provincial teams in the world. Currently 11 of the Crusaders' players are also members of the formidable New Zealand All Blacks, the current World Champions. Over the years, the Crusaders have captured the hearts and minds of the rugby loving public, not just in New Zealand but also across the 154 countries that currently broadcast Super Rugby games. Leaving nothing to chance, by ensuring attention to detail, courage under fire, excellence, innovation and risk taking, the Crusaders are a team to watch.
