New Infor App Puts ‘Citizen’ in CRM
Infor announces Infor Citizen Relationship Management (CRM) for 311, an innovative application to deliver mobile citizen engagement to the public sector.
"Infor CRM for 311 was designed to streamline citizen requests and make addressing these issues more efficient. With Infor CRM for 311, citizens can simply click and get quick responses to issues in their communities - from pot holes to power outages," said Kevin Curry, Infor Public Sector senior vice president. "We have seen everything begin to become more mobile-friendly, including citizen services. Now citizens can request services conveniently and quickly as the problems occur."
Infor CRM for 311 is the latest tool for providing citizen services to community, government, and public organizations. Infor CRM for 311 provides federal, state, and local government organizations with an open-database engine that is accessible through multiple channels. Infor CRM for 311 allows for real-time updates to back-office applications with the flexibility of field automation and mobile solutions.
Over the past few years, there has been an increase in the development and use of government technology, mobile citizen engagement, and multi-channel citizen engagement. Gartner noted in 2014 and 2015 that applications like these are top trends in government. With that in mind, Infor set out to develop an application to streamline the process of reporting and resolving community issues.
"The mobile connectivity of Infor CRM 311 creates an instantaneous, two-way conversation between the public sector and its citizens, allowing that public sector to respond with immediacy and build trust," said Sam Biardo, co-founder of Technology Advisors. "We aided in the development of Infor CRM for 311, and it has been a truly rewarding experience for us."
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