Look for Infor's new display ads at major airports around the world. The campaign launched this month is spreading the words about Infor: beautiful, social, purpose-built.
The ads are interspersed at departure gates and in concourses at New York LaGuardia, Chicago O'Hare, Atlanta Hartsfield-Jackson, San Francisco International, London Heathrow, and Beijing Capital International airports.
The campaign highlights two primary factors that set Infor apart from traditional software providers:
Beautiful and social—By introducing beautiful experience design as a core competency, Infor is ushering in a new era of business software committed to making user experiences pleasurable and meaningful.
Industry-specific—Infor's purpose-built software covers the differences between industries. Like one ad says: Because building plumbing parts is different that serving hotel guests.