Skip to main content
  • Industries
  • Distribution
  • AI PRICE OPTIMIZATION

Calculate your margin upside from AI-powered distribution pricing

How much are inconsistent pricing decisions costing your distribution business? Enter a few details into our calculator to estimate the gross profit and pricing hours you could recover with Infor AI Price Optimization – based on results reported by Infor customers.

Calculate your margin upsideSee real customer results
3D Platform Image Light 06
Business accountant and bookkeeper
  • Resources
  • Blog
  • Customer Center
  • Industries
  • Products
  • Platform
  • Services & Support
  • Partners
  • About
  • Search

Contact UsWatch Demo

Every quote is a margin decision

Every quote is a margin decision, yet most are made without current costs, competitor pricing, customer buying signals, or inventory context. Margin leaks on every order. Infor AI Price Optimization helps distributors optimize margin and reduce pricing effort with AI-powered recommendations built into your everyday workflows.

  • Get AI-powered pricing recommendations based on real-time data
  • Gain actionable insights into competitor pricing, inventory, and demand
  • Keep every pricing decision under human control

At Turtle, pricing decisions that once took 3 to 30 minutes now take seconds – with a 1.3% increase in gross margin.

AI price optimization calculator for distribution

See what AI-powered pricing could mean for your business – including higher gross profit and less time spent on pricing decisions. Complete the form to unlock the full results and download your personalized PDF summary.
  1. 1
    Tell us about your company

    Your vertical and microvertical sets typical pricing effort and margin for a business like yours.

    Your company

    Estimated pricing effort9.0 FTEs18,000 hours a year spent on price decisions
  2. 2
    Add your revenue

    Annual revenue sizes the opportunity.

    Your revenue
    Currency
    $
  3. 3
    Set your AI assumptions

    Choose your expected margin impact, from conservative to above average.

    AI assumptions
    Gross margin lift+1.5 pts
    Time saved on pricing decisions98%

Potential business impact

Based on your inputs and results reported by Infor customers using AI price optimization.
Without AI pricing
Time per decisionEstimated industry average time spent manually reviewing a single price decision.
4.8 min
Annual pricing hoursDerived from your profile: 9.0 estimated pricing FTEs at 2,000 working hours a year.
18,000 hrs
With AI pricing
Time per decisionReflects a 98% reduction in manual effort per decision in the scenario you selected.
0.1 min
Annual pricing hoursYour annual pricing hours after a 98% AI time saving.
360 hrs
Total expected annual valueThe sum of incremental gross profit and the value of time saved.$15,396,900Based on a 1.5% gross margin liftIncremental gross profit plus the value of pricing time saved, every year.
Incremental gross profitYour annual revenue times the expected 1.5 point lift in gross margin from AI.$15,000,000From a 1.5% gross margin liftExtra gross profit every year from AI-optimized prices.
Value of time your pricing team savesThe 17,640 hours saved at an industry standard $90 an hour loaded cost, times a realistic 25.0% utilization factor.$396,900From 17,640 pricing hours savedWhat the hours your team gets back are worth every year.
AI price optimization could be worth $15,396,900 a year to your business: $15,000,000 in incremental gross profit from a 1.5% gross margin lift, plus $396,900 from the 17,640 pricing hours your team gets back.

Estimates are illustrative only, not a commitment of results. Baseline inputs are modeling assumptions, not data published in the Turtle customer case study; only the outcome metrics (1.3% gross margin lift and 98% faster item pricing) come from that published case study. Actual results and realized value vary by business, data, market conditions, and implementation.

Your AI pricing opportunity is ready

Ready to see how it works? A distribution specialist can walk you through the next steps.

Book a demo

RESOURCES

See real results from Infor distribution customers

Learn how distributors improved margin, reduced pricing effort, and responded faster to changing market conditions with Infor AI-powered pricing optimization.

View more stories
Turtle customer video

Turtle increases gross margin by 1.3%

Discover how Turtle lifted gross margin by 1.3% and turned around quotes 98% faster – results delivered in four months, on a partial rollout.

State Electric Supply customer video

State Electric cuts pricing overrides by 40%

Find out how State Electric Supply cut pricing overrides by 40%, refreshed prices 75% faster, and added a full point to average profit margin.

Colleagues using tablet PC

Maximize your profits with Infor AI pricing optimization

Make smarter pricing decisions that consistently drive profitable growth with real-time AI-driven insights into competition, inventory, and demand.

Read the brief
Warehouse, tablet and people teamwork for storage, inventory and supply chain management for b2b distribution

Drive ROI and boost productivity with Infor Industry CloudSuite

Discover the ROI of Infor Industry CloudSuite. Explore Forrester’s Total Economic Impact™ (TEI) study and see how ERP drives efficiency and growth.

Read the report

AI price optimization FAQs

Let's Connect

Contact Us
  • (opens in new window)
  • (opens in new window)
  • (opens in new window)
  • (opens in new window)
  • Industries
  • Products
  • Solutions
  • Platform
  • Privacy
  • Legal
  • Modern Slavery Act (opens in new window)
  • Cookie Settings
Copyright © 2026 Infor. All rights reserved.