Infor CRM – connecting Super Rugby’s winningest team with its fans
Video Case Studies
Infor CRM – connecting Super Rugby’s winningest team with its fans
Overview
The BNZ Crusaders are the winningest team in Super Rugby history. More than that, they are a beacon of positivity for a community devastated by earthquakes and fire since 2010. The fans in Christchurch and the greater Canterbury region are deeply connected to the team, and thanks to Infor CRM, the team is deeply connected to its fans.
